John Lewis

Comfort isn’t a luxury. It’s an expectation.

John Lewis supplied the bedding for the Hotel Room of the Future, bringing a focus on comfort, familiarity, and quality that guests immediately recognise. In hospitality environments, bedding plays a crucial role in how a room is perceived — often more so than visual design alone.

For this room, John Lewis bedding was selected to demonstrate how well-considered, high-quality bedlinen contributes directly to guest comfort and sleep quality without unnecessary complexity. The materials, finishes, and feel support a sense of calm and reassurance — something guests subconsciously associate with good rest and care.

Bedding is one of the few elements guests interact with continuously during their stay. The choice of supplier therefore has a disproportionate impact on experience, reviews, and return bookings. John Lewis represents a trusted standard that balances durability with softness, making it suitable for repeated hotel use while maintaining a premium feel.

What this matters for hotel owners

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• Immediate guest comfort and familiarity•

• Durable bedding suited to frequent laundering

• Reinforces quality and trust

• Enhances sleep experience without technology

• A simple upgrade with high guest impact

Part of the Hotel Room of the Future

John Lewis bedding supports the room’s focus on wellbeing through simplicity — showing how everyday comfort decisions quietly shape the guest experience.

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Explore the other partner pages to see how each element of the room contributes to better hotel design.

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